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Crisis Management In The Media

CRiSIS Planning And Media COMMUNICATION EXPERTS

The Drill’s crisis management consultants make news headlines: Part of our crisis planning ethos is to try to help businesses shape the developing narrative via judicious media and stakeholder engagement, to take crisis-hit companies out of peril and threat harms way.

Also, when crises break, media journalists/producers often ask Drill experts - all crisis management specialists - to offer insights and observations to boost understanding of the crisis communication issues at play. Our experts have vital international and hands-on crisis management consultancy expertise, which is transferred into our crisis management planning tools and crisis software.

Drawing on years of frontline crisis management consultancy, Drill staff enact crisis fixes and crisis solutions to help businesses overcome their PR and operational problems. Your crisis response plans can be improved just by reading some of the articles below, featuring our proprietary approaches and methodologies for crisis management puzzles. The articles do not constitute specific advice or counsel, but we believe their principles to be, without guarantee, thought-provoking! So when you’re ready for better crisis management planning or preparation, call us.

We hope you enjoy the read.

SEO v CEO in a crisis?

Where does SEO live in your crisis management eco-system? Do your crisis simulation exercises include analysing and integrating the role of SEO in a crisis? Too often, SEO only lives in the web marketing team and rarely gets a look-in for crisis communications planning. Sometimes SEO isn’t included in social media crisis management! Many companies rely on their CEO in a crisis. At The Drill, we suggest SEO is probably more important in today’s media environment!

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Gerard McCusker